Hello 2026! Start Your Year at the 2nd Street District with Fresh Finds & Feel-Good Moments
20 Years of the 2nd Street District: Celebrate Two Decades With Us
A New Year Worth Savoring: What to Eat This January in Downtown Austin
New Year, New Wardrobe: Start 2026 in Style at the 2nd Street District
More Balance, Less Burnout: Wellness, Movement & Me-Time
A new year calls for fresh routines, exciting discoveries, and a few indulgent moments along the way. January at the 2nd Street District brings fresh energy, local favorites, and plenty of reasons to celebrate the year ahead. From shopping and dining to self-care escapes, there’s no better place to ease into the months ahead.
And while we’re kicking off 2026, we’re also stepping into a very special milestone…
20 Years of the 2nd Street District: Celebrate Two Decades With Us
We’re celebrating twenty years of the 2nd Street District in 2026, and what a journey it’s been! From the early days to the vibrant, bustling district we see today, every corner tells a story. Join us as we celebrate all year long!
For two decades, the 2nd Street District has been where memories are made over great meals, shopping sprees, live music, and shared moments. Here’s to reflecting on the milestones, and to the next 20 years of food, fashion, music, and community.
Now, let’s get into what’s new this January.
A New Year Worth Savoring: What to Eat This January in Downtown Austin
January is all about fresh starts, and there’s no better way to kick off 2026 than with incredible food and drinks. Dining at the 2nd Street District this month is filled with classic favorites and new additions to the neighborhood. Whether you’re raising a glass to twenty years of community, trying a fresh find, or sticking to your New Year’s goals, these spots are serving up the perfect way to start the year.
Raise a glass to 20 years of the 2nd Street at Taverna! All January long, Taverna is celebrating with The Vent’anni Special — a festive pairing of a $20 Aperol Spritz and a house-selected appetizer (available all day, every day throughout the month). Whether you’re stopping in for a casual afternoon bite, aperitivo hour, or a cozy dinner with friends, it’s the ideal way to toast two decades of great food and community on 2nd Street.
This is not your average sushi night. Sushi | Bar delivers an omakase experience that’s equal parts art and flavor. Sit back, trust the chef, and watch each thoughtfully prepared course come together right before your eyes. It’s a must-try for anyone looking to start the year with something unforgettable.
Make sticking to your New Year’s resolutions simple and fun at Local Foods with fresh, feel-good, flavorful favorites. From farm to plate, Local Foods brings together thoughtfully sourced ingredients and bold combinations — making it an easy go-to for a lighter (but still delicious) January reset.
We’re continuing to celebrate two of our newest tenants!
Restaurant François — Classical technique is blended with modern culinary artistry for a true French-American dining experience. Fresh seafood is flown in daily for exquisite dishes. Don’t miss out on the Stuffed Lamb Saddle en Croûte, Maine Lobster Thermidor, and Wagyu Short Ribs Bourguignon. Make date night downtown one to remember!
VanHorn’s — Looking for a night out that delivers on flavor? This modern New York–style steakhouse serves up juicy steaks alongside fresh seafood and other chef-driven classics, making it a go-to for every kind of diner. Start the year with a meal worth savoring.
New Year, New Wardrobe: Start 2026 in Style at the 2nd Street District
A fresh calendar is the perfect excuse for a closet refresh. Discover new favorites at local spots in the 2nd Street District that will keep you looking polished and on-trend all year long. Whether you’re updating everyday staples or searching for standout pieces, your 2026 wardrobe starts here. Begin the year off by treating yourself to something that makes you feel as good as you look.
Kick off the year in comfort and style at Mugsy Jeans, where insanely soft denim meets modern, flattering fits. From casual days to nights out, these are jeans you’ll want to wear every day.
Mention the 2nd Street District’s 20th Anniversary this month and receive a free belt with any $150 purchase.
A wardrobe refresh from Stella Dallas Boutique sets the tone for an amazing year ahead. You’ll find a curated mix of trend-forward pieces and timeless staples. Whether you’re looking to elevate your everyday outfits or find standout looks for special occasions this year, Stella Dallas has you covered.
New year, new standards. Bonobos is the go-to destination for modern menswear that actually fits, offering thoughtfully designed pieces that blend comfort, confidence, and polish. Tailored work wear to casual staples, this 2nd Street District shop will deliver your personal 2026 style.
If your 2026 mantra is more fun, more color, more personality, Hemline is the spot. Known for its vibrant, feel-good fashion, Hemline curates playful dresses, bold prints, statement accessories, and everyday pieces that don’t take themselves too seriously. Mix, match, and make every outfit a reflection of your personality this year.
More Balance, Less Burnout: Wellness, Movement & Me-Time
January is the perfect time to reset, recharge, and create routines that actually feel good. From wellness essentials and heart-pumping workouts to moments of relaxation and just-for-fun nights out, the 2nd Street District makes it easy to balance your goals with a little me-time. Here’s your guide to help you feel your best all year long.
If you’ve been looking for a sign to take charge of your health — this is it. First-timers at Barry’s Bootcamp can email austin@barrys.com for an exclusive offer. Already part of the Red Room? Mention the 2nd Street District’s 20th Anniversary this month and enjoy $20 off any package.
Your new wellness destination has arrived at the 2nd Street District just in time to help you keep your resolutions on track. ATX Supplements & Nutrition offers a curated selection of premium supplements, protein powders, vitamins, and wellness essentials, all at competitive prices. Their knowledgeable team is ready to help you level up your routine, support recovery, or kickstart a fresh health journey for the new year. Stop in and stock up on everything you need to feel your best.
This year, it’s all about you. Let milk + honey help you slow down and reset. Treat your skin, body, and hair to a little extra care and start 2026 feeling refreshed and restored. From soothing treatments to revitalizing rituals, every visit is carefully designed to help you feel your best both inside and out.
Here’s a deal you don’t want to miss out on! 2nd Street District newsletter subscribers can enjoy a free first-month membership (cancel anytime after the second month) at SUGARED + BRONZED. Use promo code JANMEMB and glow your way into the new year.
Dry January doesn’t have to be boring! Head to Upstairs Circus for a creative night out featuring hands-on projects, zero-proof drinks, and good vibes with friends. Check out the current event schedule here.
2026 is already shaping up to be a big year for movies. So, settle into plush seating, grab a cocktail or popcorn, and turn movie night into a ritual you’ll want to repeat all year long at Violet Crown Cinemas. See what’s currently on the big screen here!
Conclusion:
January is just the beginning at the 2nd Street District. With fresh finds, exciting flavors, and 20 years of memories fueling what’s next, 2026 is already shaping up to be one for the books.
We can’t wait to share more about how we’re celebrating two decades of community, style, and fun. You won’t want to miss it!
And remember, the best way to stay in the loop about all things 2nd Street District is to follow us on social media: Instagram, Facebook, Twitter and YouTube.